Wednesday, May 6, 2026

Patented graphical overlay technology also enables precise, context-aware advertising that drives monetisation across interactive layer in sports and entertainment streaming
Bergen, Norway, 6th of May 2026 – Ease Live, an Evertz company, today announced that it has been granted a US Patent for its proprietary graphical overlay technology, the foundation for interactive live viewing experiences across streamed sports and entertainment. The patented technology ensures that the interactive data remains accurate and in sync with the stream at all times – regardless of device or platform – so that stats, quizzes, polls, replays, sponsor graphics, contextual advertising and other on-stream elements align precisely with the live action.
The patent (No. 12,556,777) marks a significant milestone in the company’s ongoing mission to redefine sports viewing. It reflects Ease Live’s innovative work over the past decade delivering accurate, scalable interactive overlays to millions of viewers for some of the world’s leading sports leagues, broadcasters and streaming platforms.
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This patent reflects years of innovation and close collaboration with our partners across the global sports and live streaming ecosystem. In solving one of the core challenges in streaming interactivity – ensuring that data and graphics always match the moment being watched – it underpins state-of-the-art fan engagement and creates new commercial opportunities for content owners, broadcasters and rights holders.
Kjetil Horneland
CEO
Ease Live
With this patent, Ease Live reinforces its position as a leader in interactive video technology, as the industry continues to evolve towards more personalised, engaging and monetisable streaming experiences.
Ease Live’s technology enables seamless interactivity across web, mobile or connected TVs – whether audiences are watching live, on delay, or pausing and resuming the stream. By combining real-time data and viewer-controlled features, Ease Live transforms passive viewing into dynamic engagement. At the same time, it unlocks powerful new revenue opportunities through perfectly timed hyper-contextual advertising and sponsorship tied to key game moments. Across sports that include basketball, baseball, ice hockey, football, tennis, padel and motorsport, Ease Live creates an interactive environment where the stream itself becomes the interface. As a three-pointer drops, a home run is hit, a goal is scored, or a match point is won, real-time overlays appear natively over the video – enabling interactive features without interrupting the action.
Built on its patented graphical overlay technology, the Ease Live platform enables fans to explore deeper layers of content, jump to instant highlights, or engage with polls, trivia and other real-time features directly on-screen. These high-intensity moments become premium revenue opportunities, with context-aware ads seamlessly integrated via the overlay – all while preserving a clean, immersive viewing experience.
About Ease Live
Ease Live, an Evertz company, is an award-winning interactive graphics platform, powering the largest sports leagues, broadcasters and streaming services worldwide. Every day, the Ease Live Platform distributes digital overlays to millions of end users on web, mobile and connected devices, enabling content owners to deliver audience engagement and targeted interactive content at scale. Built on patented graphical overall technology, the Ease Live platform enables the ultimate viewing experience for the next generation viewer across connected devices.
Media Inquiries
David Bramley, Hugh Filman, Azhar Uddin
Platform Communications
Ease_Live@platformcomms.com
Tel: +44 7711 239 062